Earn the sources AI engines already trust.
Engines corroborate. When the review sites, lists and publications they trust mention you, they name you. We map those sources and earn your place in them honestly.
Citation building earns mentions on the third-party sites AI engines cite for your category, so their answers can corroborate what your own site says.
Engines coveredChatGPT, Perplexity, Gemini, Claude, Grok, Copilot, Google AI Overviews
What we do
- Map the domains each engine cites for your prompts
- Original data studies journalists and engines quote
- Expert commentary and press placements
- Review, directory and list profile programmes
What we will not do
- Buy links or fake reviews
- Astroturf Reddit or forums
- Pay for undisclosed placements
- Spam journalists
What you get
Every deliverable is documented and handed over. You own the content, configuration and data.
Source map
Cited domains per engine, ranked by frequency and reach.
Data study
One original study per quarter, built to be cited.
Press outreach
Expert quotes and stories for target publications.
Profile programme
Reviews and directory listings, kept accurate.
Community plan
Disclosed expert participation in relevant communities.
Mention log
New mentions and citations tracked monthly.
AEO, GEO and SEO side by side
AEO
- Goal: Get your page quoted and linked inside AI answers
- Main levers: Answer-first content, schema, crawler access, FAQ and comparison pages
- Primary measure: Citation rate
- Typical time to signal: Weeks after recrawl
GEO
- Goal: Shape how LLMs describe, compare and recommend your brand
- Main levers: Entity consistency, positioning, third-party corroboration, digital PR, communities
- Primary measure: Mention rate, share of answer, accuracy
- Typical time to signal: Months (depends on off-site sources)
AI-era SEO
- Goal: Rank in Google and Bing results that AI engines retrieve from
- Main levers: Technical health, topical depth, internal links, backlinks
- Primary measure: Rankings, clicks, AI Overview presence
- Typical time to signal: Weeks to months
Typical timings are general guidance, not a promise.
Answer Engine Optimization
Be the source AI answers quote
Explore ALSO IN THE PROGRAMMEGenerative Engine Optimization
Shape how LLMs describe your brand
Explore ALSO IN THE PROGRAMMEAI-era SEO
Rankings that feed AI answers
Explore ALSO IN THE PROGRAMMEGoogle AI Overviews
Get cited in AI Overviews and AI Mode
Explore ALSO IN THE PROGRAMMELLM-ready content
Answer-first pages engines can quote
Explore ALSO IN THE PROGRAMMETechnical AEO & schema
Crawlers, rendering, structured data
Explore ALSO IN THE PROGRAMMEAI visibility & lead tracking
Prompt panels + AI leads in your CRM
ExploreQuestions, answered
Can’t find yours? info@insyrge.com
Why does PR matter for AI search?
Engines prefer answers they can corroborate across several trusted sources. Third-party mentions supply that.
Do you guarantee placements?
No. We guarantee the work and report every pitch and result.
Which sources matter most?
It depends on your category; the source map shows exactly which domains engines cite for your prompts.
How fast does it show in answers?
Usually weeks to months, depending on how often engines refresh those sources.
Start with a free AI visibility check.
We run a sample of your buyer prompts across the major AI engines and send you what they say, who they cite and where you are missing.